Helen’s Home Page

I am a Professor of Land Economy at the Department of Land Economy, University of Cambridge, and a Fellow in Land Economy in Newnham College, University of Cambridge.

I was raised in Inner Mongol in Northern China and trained as a statistician in Hong Kong; I work with economists in Cambridge University and colleagues in Land Economy and live in the social democratic UK. Such a background determines the nature of my research – multidisciplinary and multifaceted.  I feel right at home in the Department of Land Economy. 

I believe in free, competitive markets; however, I recognise that markets do not work all the time and everywhere. Consequently, my research focuses on government policy and interventions that facilitate market operations and mitigate market failures in urban settings, such as sustainable urbanisation and housing affordability. On the technical front, I specialise in the application of behavioural insights and hedonic price modelling in land and housing markets.  My new book, Behavioural Science and Housing Decision Making: A Case Study Approach, pushes the teaching and research frontier of behavioural urban studies.

You can follow me on SSRN, LinkedIn and Twitter. My full CV is here.